The work showcased below highlights a range of master key visuals developed across MPL (Mobile Premier League) diverse game categories across India, US, Brazil geo's, each crafted to speak to specific target groups with clarity and impact. From dynamic pop-ups and push notifications to campaign visuals and in-app communication, the pieces reflect a cohesive visual language built for high engagement and fast-paced digital environments. Together, they demonstrate how thoughtful art direction can bring vibrancy, consistency, and character to a multi-category gaming ecosystem.